Home › Features › CRM

Small Business CRM with AI Lead Scoring

The dirty secret of CRMs: they only work if you feed them, and nobody running a real business has time to feed software. Ava flips it. Her CRM watches your connected email, detects new leads automatically, scores them hot, warm, or cold, and files every conversation to the right contact — so the system stays current without you typing a thing.

Ava Ledger CRM with smart reminders and follow-up tasks for leads and clients

Know who to call first

Not all inquiries are equal. The "how much for a full remodel, we're ready to start" email deserves a different response speed than "just curious about prices." Ava's hot/warm/cold scoring reads intent, ranks your pipeline, and puts the money conversations at the top of your morning briefing.

Follow-ups that follow through

Most sales are lost to silence, not rejection. Every lead in Ava's CRM sits on a follow-up cadence: reminders fire on schedule, the check-in message is already drafted (see how email management works), and nothing goes quiet unless you decide it should. Task boards keep bigger deals moving stage by stage.

From lead to paid, in one system

When the lead says yes, the same record becomes the customer: the quote turns into an invoice, the job lands on your calendar, and their full history — every email, payment, and note — stays attached. No exporting between a sales tool and a billing tool. It's why real estate agents, insurance agents, and consultants run their pipeline here.

Sized for real small businesses

No per-seat pricing, no admin console, no six-week implementation. The CRM is part of one flat plan alongside everything else Ava does — which is exactly the point: your customer data lives where your invoices, email, and books already are.

A pipeline that fills itself

7 days free. $69/month for your first 3 months, then $99/month — everything included.

Get Started Free

Connect your email and watch the leads appear. Cancel anytime.

Frequently asked questions

How does AI lead scoring work?

Ava reads incoming messages in your connected email, recognizes when someone is a potential customer, and scores them hot, warm, or cold based on intent — so you always know who to call first.

Do I have to enter contacts manually?

No. Leads detected in your email are added automatically with their history attached. You can also add or import contacts whenever you want.

Will Ava remind me to follow up?

Yes. Every lead and client sits on follow-up schedules, overdue items surface in your morning briefing, and Ava drafts the follow-up message so it's one click to send.

Is it too much CRM for a one-person business?

It's sized exactly for you. No pipelines-of-pipelines or sales-team settings — just your customers, what they need next, and an assistant making sure it happens.